SMS - Mobile Marketing
Sending Bulk SMS Campaigns
Direct Marketing with high impact and great results
Main Features
A marketing campaign will not be complete without a SMS campaign bolted on. Sending a SMS to your clients to remind them about a service, new product or upcoming event is more personal and direct. Sending out a Bulk SMS campaign is a great way to direct them to your website where you can engage them in a more elaborate way.
A powerful tool:
- SMS messages can be sent and read at any time.
- SMS messages can be sent to an offline mobile phone.
- SMS messaging is not intrusive.
- 100% of GSM mobile phones support SMS messages.
- SMS messages are capable of carrying binary data besides text (e.g. ringtones and logos).
- Two-way SMS allows customers to reply to messages.
- SMS supports reverse billing & premium campaigns.
How it works:
- You send us the brief, number list and sms content.
- We sanitize your number database and setup the opt out option and tracking.
- After approved we schedule the sms to be sent. We propose a good time based on experience.
- After the message is sent we report back with detailed statistics.
- We remove all opt out numbers from database and keep for your next succesful campaign.
Mobile Marketing is a set of practices that enables organizations to communicate and engage with their audience in an interactive and relevant manner through any mobile device or network. Take a look at how companies in your industry are successfully utilizing a messaging solution to enhance their business performance. Our mobile marketing services can assist you with your mobile and SMS marketing efforts.
Mobile marketing via SMS
Over the past few years mobile short codes have been increasingly popular as a new channel to communicate to the mobile consumer. Brands have begun to treat the mobile shortcode as a mobile domain name allowing the consumer to text message the brand at an event, in store and off any traditional media.
SMS services typically run off a short code, but sending text messages to an email address is another methodology. Short codes are 5 or 6 digit numbers that have been assigned by all the mobile operators in a given country for the use of brand campaign and other consumer services. Due to the high price of short codes, many small businesses opt to share a short code in order to reduce monthly costs. The mobile operators vet every short code application before provisioning and monitor the service to make sure it does not diverge from its original service description. Another alternative to sending messages by short code or email is to do so through one's own dedicated phone number.
Besides short codes, inbound SMS is very often based on long numbers (international number format, e.g. +27 131 555 555), which can be used in place of short codes or premium-rated short messages for SMS reception in several applications, such as product promotions and campaigns. Long numbers are internationally available, as well as enabling businesses to have their own number, rather than short codes which are usually shared across a number of brands. Additionally, long numbers are non-premium inbound numbers.
One key criterion for provisioning is that the consumer opts in to the service. The mobile operators demand a double opt in from the consumer and the ability for the consumer to opt out of the service at any time by sending the word STOP via SMS. These guidelines are established in the MMA Consumer Best Practices Guidelines which are followed by all mobile marketers.
Consumers all over the world have come to rely on their mobile phone as an essential communications tool. They personalize it, take it everywhere they go, and many cannot imagine living without it.
Mobile SMS Marketing Guide
SMS is one of the most responsive marketing communications mediums, with 5 times better response rates than direct marketing.
SMS and Mobile Marketing.
Our SMS service is tailor made for professional SMS marketing and SMS advertising. With the perfect combination of features you can configure your mobile marketing campaigns with confidence. Set up dedicated long codes, sms keywords and send bulk sms to receive responses for your text marketing campaigns that are action and reported on via our web sms system! SMS and mobile marketing has never been easier. Harness the power of SMS advertising today.
SMS Marketing & Advertising benefits.
Mobile marketing is the next great pathway to acquisition. We have clients benefiting from a wide range of SMS marketing initiatives. SMS coupon delivery, customer notification of specials and sales, event based SMS advertising to drive event participation and much more. You can even add margin and make a profit with our reseller SMS system. Don't miss out on talking to your customers direct via text marketing!
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